Author Archives: Xiaochang Li

About Xiaochang Li

academia meets industry meets madcap spy caper

Change remains the same

By | September 25, 2011

As I’ve mentioned in passing, I’ve recently left my job as a digital strategist to start my PhD in the department of Media, Culture, and Communications at NYU, a move that folks on both sides of the Academy/Industry divide received with a certain amount of inevitability. And in accordance to this shift in trajectory, I’ve […]

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The Place of Space: what makes Google+ location features unique

By | August 15, 2011

A few weeks ago, on a whim, I tagged a public Google+ post with my location. I did it as a personal documentation measure, so that I could go back and remember where I took the photo of the pneumatic tube system from the 1950s that I thought my media history-inclined friend would get a […]

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Twitter, Gladwell, and Why Social Media’s Revolutionary Potential Isn’t (Really) About Egypt

By | February 14, 2011

Last week, amongst all the frustration, euphoria, and confused wonder surrounding the events in Egypt, Malcolm Gladwell and others got mired in another discussion regarding the relative efficacy of social media in creating political change. I don’t want to rehash the back and forth (some thoughtful opinions here, here, and here), except to say that I […]

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Drive-by Posting: Social Suicide plays with Social Networking

By | January 10, 2011

As part of my 2011 resolutions, I’m making an effort to blog again, even if what I post will necessarily be significantly more abbreviated and less in-depth by virtue of time constraints. Last March, I wrote Social Suicide’s digital savvy — the boutique menswear retailers decided to demonstrate their appreciation of the value of their […]

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Ack. Eep. I have a new job.

By | May 11, 2010

So, I’ve been a little lax on blogging the past few weeks. Part of it is that I’ve been working incredibly long hours during the week, and spent the last three weekends in a row shuttling back and forth between NYC and Cambridge, MA for a series of very interesting events (more on that in […]

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Convergence, Confluence, Concurrence: the iPad’s implications for transmedia

By | April 12, 2010

A couple of dramatic developments in the world of media and technology from the past couple of weeks. First, the release of the iPad, which has everyone speculating about the future of media, publishing, advertising, and the mobile web. And second, the introduction of Transmedia Producer as an official Producer’s Guild of America credit, which […]

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Public ≠ Property of Facebook: Another round in the Facebook privacy rigmarole

By | March 30, 2010

Facebook has one again issued changes to their privacy policy that is pissing people off. At this point, I’ve pretty much come to accept that facebook has no respect for their users, or their valuable networks, data, and attention they provide. There are a whole series of proposed changes, which are outlined wonderfully by TechCrunch […]

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research link dump: (mobile) branding, (geo)tagging, and (virtual) graffiti

By | March 18, 2010

So this weekly round-up is a bit different from my usual semi-regular link dump of stuff I’ve been reading. The past couple of weeks, I’ve been lax on blogging the past couple of weeks because I’ve been busy firing my little synapses at issues surrounding the how branding + geotagging/location check-in (e.g. foursquare, gowalla) affect […]

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Weekly round-up [3/05/10]: the science of art, old media interactivity,

By | March 5, 2010

I should probably acknowledge that my weekly round-ups aren’t so much weekly as they are “periodically,” but it’s a little too late to change now. So in honor of the approaching Oscars, the NYT recently released a piece on how shot pacing in films matches our brain rhythms. Interesting observations, but it begs the question: […]

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Social Suicide’s digital savvy: bridging monetary value and social worth

By | March 1, 2010

Over the weekend, a rigorously fashion-forward friend of mine sent me a slightly perplexing message: “go bug social suicide on twitter so I can buy a couple of suits.” Not being an avid follower of men’s fashion, I wasn’t familiar with the London-based retailer of immaculately hand-tailored menswear with provocative detailing. But when I went […]

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